Bernadette Price - Official EPK

First Lady of Ruck Down Executive Producer BROWNSVILLE SOUND

Bernadette Price

Brownsville, Brooklyn, NY

Price Family Values

Born and raised in Brownsville, Brooklyn, Bernadette Price stands as the First Lady of Ruck Down Records and the eternal guardian of the Sean Price legacy. A powerful force in her own right, Bernadette has transitioned from supportive companion to executive director of one of underground hip-hop's most sacred catalogs and bar heavy Brooklyn artists.

As the CEO of Ruck Down Records, Bernadette continues to manage the classic catalog while building her own formidable solo career. Balancing family, her own musical contributions on collaborative projects like Price Family Values, and running the Sean Price Foundation, Bernadette Price is the undisputed queen of underground Brooklyn hip-hop.

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THE GUARDIAN OF BROWNSVILLE: KEEPING THE LEGACY ALIVE

Directly out of Brownsville, Brooklyn, Bernadette Price is the matriarch holding down the legendary Ruck Down banner. Stepping up as the executive director of the Sean Price estate, Bernadette has ensured the raw, unfiltered, and deeply respected impact of Sean Price continues to resonate across the globe.

Her work managing classic posthumous entries like Imperius Rex and Songs in the Key of Price has received undisputed acclaim. Moving forward, she continues to perform, write, and command stages as a solo artist, keeping her family's historic contributions front and center.

Carrying The Torch

Matriarch of Ruck Down

Bernadette Price is more than a custodian; she is an artist who commands respect whenever she holds the microphone. Her collaborative album, Price Family Values, saw Bernadette, her daughter Shaun Price, and core team members of the estate deliver high-caliber bars over classic East Coast boom-bap production.

With an ongoing mission to celebrate, fund, and expand Brooklyn's independent hip-hop culture through the Sean Price Foundation, Bernadette continues to show the world that the Price family legacy is truly indestructible.

"Bernadette Price is an Indestructible Matriarch who was born and raised in Brownsville, Brooklyn, dedicated to ensuring that true, unfiltered New York underground rap lives forever."

Essential Catalog & Executive Credits

Hip Hop Superhero - Single

2024

BK 2 BX (feat. Leanah Cane) - Single

2024

Smoke To It - Single

2024

Different Language - Single

Resume & Roster

Executive Highlights

Founder & President, Sean Price Foundation
Executive Producer of Posthumous Albums
Featured on Sway In The Morning, Hot 97
Managing Global Licensing & Legacy Drops

Notable Family & Friends

Sean Price (The Legend)
Shaun Price (Daughter)
Rim Price (Friend)
Terror Van Poo (Artist/Friend)
Ruck Down Records (CEO)

Pitchfork

"The executive guidance..."
"...shines bright across posthumous drops."
"Keeping the raw Brooklyn sound alive."

HipHopDX

"An emotional, triumphant family affair."
"Holding down Brownsville's finest."
"The undisputed First Lady of Ruck Down."

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For booking, press inquiries, and legacy partnership requests.

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Bernadette Price

Price Family Values

THE GUARDIAN OF BROWNSVILLE: KEEPING THE LEGACY ALIVE

Matriarch of Ruck Down

Executive Highlights

Notable Family & Friends

Pitchfork

HipHopDX

Ready To Work?

To honor the culture by respecting its authentic roots, amplifying its positive global impact, and supporting the voices that drive its evolution.

To preserve its history and stories so future generations can see its impact on global society.

To secure hip hop's enduring legacy by preserving its artifacts, collecting its memories, and sharing its history.

To protect the culture by actively promoting the foundational principles of hip-hop, Peace, Unity, and Love.

To honor the culture by respecting its authentic roots, amplifying its positive global impact, and supporting the voices that drive its evolution.

To preserve its history and stories so future generations can see its impact on global society.

To secure hip hop's enduring legacy by preserving its artifacts, collecting its memories, and sharing its history.

To protect the culture by actively promoting the foundational principles of hip-hop, Peace, Unity, and Love.